Whilst ‘Black Friday’ is a great opportunity to get some bargains, ‘Indie Friday’ is an interesting antidote to the big stores.
‘Just a Card’ is a fantastic campaign promoting small businesses, shops, designers, makers and artists. Whilst we need all kinds of shops, independents help to add variety, colour and new ideas. They are also often very small businesses and even a small sale makes a big difference.
This is how the campaign started;
“The campaign came about when Artist & Designer Sarah Hamilton saw the quote “If everyone who’d complimented our beautiful gallery had bought ‘just a card’ we’d still be open” by store keepers who’d recently closed their gallery. This prompted a call to action! Designer/Makers and independent shops and galleries need a voice. People seldom realise the considerable costs involved in exhibiting at design shows or keeping a shop open. Stand fees, power, materials, wages etc need to be met before even a penny of profit can be realised. Running a shop is often a labour of love. Without dedication and passion, and crucially sales, it would be another boarded up eyesore.”
At Paper Tree our Christmas gifts are truly unique, designed and selected by me 🙂
Thank you for your support and wishing you a very happy festive season.